Wasatch Surfcraft Company
Nestled in the majestic Wasatch Mountains of Utah, Wasatch Surfcraft Company stands as a premier snowboard manufacturing company, embodying the perfect fusion of innovation, craftsmanship, and sustainable manufacturing. Our story is one of passion for snowboarding, commitment to manufacturing excellence, and dedication to pushing the boundaries of what's possible in snowboard design and production.
Our Vision
At Wasatch Surfcraft Company, we envision a future where snowboarding transcends limits—redefining what’s possible on the snow. Our goal is to revolutionize the snowboarding industry by blending passion, craftsmanship, and innovation into every board we create.
We believe that quality is not just a standard; it’s the foundation of performance and rider satisfaction. Every snowboard that leaves our facility is meticulously designed and rigorously tested to deliver an unparalleled experience.
Innovation is at the heart of everything we do. From cutting-edge materials to groundbreaking designs, we aim to push the boundaries of what a snowboard can achieve. Whether it’s boosting your carve, improving your float in powder, or elevating your overall ride, we strive to create boards that set new benchmarks in the industry.
Sustainability is our responsibility. Nestled in the mountains of Heber City, Utah, we’re deeply inspired by the natural beauty around us. That’s why we’re dedicated to crafting snowboards with eco-conscious practices—using sustainable materials, reducing waste, and ensuring that our operations leave a minimal footprint on the environment.
Our vision isn’t just about building better boards; it’s about building a better future for snowboarding. We’re committed to creating products that not only elevate your ride but also contribute to a more sustainable and innovative snowboarding community.
Ride with us, and together, we’ll shape the future of snowboarding.
Our Brands
Wasatch Surfcraft's portfolio includes three powerful brands that cater to different segments of the snowboarding market:
Anara Snowboards (launching 2025/26)
Our flagship snowboard brand represents the pinnacle of snowboarding equipment, combining innovative design with superior performance characteristics. Each Anara board is crafted to deliver exceptional performance across various terrain types and riding styles.
Rebel Bindings (launching 2025/26)
Our binding line delivers the perfect blend of durability, performance, and style, complementing our snowboard offerings with equally high-quality mounting systems. Rebel Bindings are engineered for optimal response and comfort, ensuring riders maintain precise control in all conditions.
DC Snowboards and Bindings (launching 2025/26)
Through our partnership with DC Shoes, one of the most respected names in action sports, we proudly manufacture DC's line of snowboards and bindings. This partnership allows us to bring DC's iconic style and performance standards to the snowboarding world through our advanced manufacturing capabilities. Our collaboration with DC represents a perfect fusion of legendary brand identity and cutting-edge production techniques.
Innovation and Sustainability
We have access to cutting-edge resources and expertise that drive our innovation efforts. This enables us to stay at the forefront of manufacturing technology while maintaining our commitment to sustainable practices.
Our approach to sustainability encompasses:
Local sourcing of materials when possible
Efficient manufacturing processes that minimize waste
Sustainable packaging solutions
Reduced carbon footprint through streamlined production
Long-lasting products that reduce environmental impact
Investment in the Future
As we continue to grow and expand our capabilities, we're positioning Wasatch Surfcraft Company for long-term success in the snowboarding industry. Our unique combination of strategic manufacturing, strong partnerships, and innovative designs creates a compelling opportunity for growth and market leadership.
Community and Culture
At Wasatch Surfcraft Company, we're more than just a manufacturer – we're part of the snowboarding community. Our location in the Wasatch Mountains puts us at the heart of some of North America's best snowboarding terrain, allowing our team to test and refine our products in real-world conditions. This proximity to world-class snowboarding enables us to maintain a deep connection with the sport and the people who love it.
Join Our Journey
Whether you're a snowboarding enthusiast, retail partner, or professional athlete, we invite you to be part of the Wasatch Surfcraft Company story. We're crafting the future of snowboarding equipment, one board at a time.
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